In some of our sites, the bylines and taglines for authors differ between the print version and the web version. For example, the print byline in TCMS might by "BY JON DOE / Community News" but the desired byline for the web could be "By Jon Doe of the Community News staff."
Taglines are frequently even more different. A print tagline might be "Contact Jon Doe at email@example.com" while the web tagline might be "Jon Doe may be reached at firstname.lastname@example.org or 800-293-9576. Follow him @jondoe."
Those are simplistic examples. Some of our actual cases are even more different. Our desire would be to have the author field -- which would be the same in both TCMS and BLOX be the key for allowing these to automatically be different in the two channels, even though TCMS would carry the print version over to BLOX.
The idea would be that when an asset arrived in BLOX, the author field (if populated) would automatically place information from the "content" portion of the BLOX user profile into the byline and tagline fields, replacing what came over from TCMS.
This would occur on every bylined, staff-written story in our largest newspaper every day. The time saved would be measured in man hours every day. There's no reason that this work should have to be done manually.
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